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Think Like Your Guests to Improve Your Sales guest journey mindset nlp operations sales

Marketers and behavioral psychologists spend their lives trying to get inside the mind of the consumer. There are companies that spend millions of dollars annually on research to predict trends in the market. Focus groups and surveys are being used at this very minute to understand what makes...

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4 Ways to Increase Restaurant Sales Without Upselling profitability sales training

The upsell.

How many restaurants have you been to where the server comes over and automatically starts into the canned sales script they are told to recite with the energy of a sloth? Enough already. Upselling is dead. That's right, today's customer is far too overstimulated with about a 1,000...

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