The Exact Processes, Checklists, Mindsets & Strategies That 1000's of My Members have used to THRIVE in 2022! 


...join Donald Burns aka The Restaurant Coach™ for this 3-DAY ONLINE Challenge that will set your restaurant up to THRIVE in 2023!


November 28-30, 2022


Private Community and Networking

Ask questions and get answers 7 days a week in our online private community. PLUS, a private text channel just for challenge memebrs.

Workshop Recordings

You'll have 24/7 access to the workshop recordings and bonus training materials.

OVER 8 Hours LIVE Training

Get LIVE training from a 42-year industry veteran dedicated to helping you make 2023 your best year EVER!

Industry Expert For...


Just when we think we are out of the danger zone, we get hit again with inflation, massive staff shortages, and supply chain issues. 
Bizarrely, in the United States, many of my members have had their best year ever. . . while working half the hours they used to.
There are restaurants out there getting the profits and staff they desire.
I've even had quite a few members finally take a after NOT having a vacation for eight years.
And to be quite honest, I am frustrated with independent restaurant owners I run into each year not making a lot of money and working ridiculous hours. This insanity MUST stop!
2023 will give the industry time to reset itself. 
It will clear out some independent restaurants in your market that have plagued you with low pricing & driven everyone else's prices down.
It's no longer acceptable for us to be making small margins & working crazy hours. 
There are no prizes for not seeing your kids and missing precious life events.
There is no prize for watching your relationship dissolve due to stress and long hours stuck at your restaurant.
And there are no prizes for not having money in the bank.
There's been no better time to start working ON your restaurant rather than IN your restaurant.
Do you still want to be working the hours that you’ve been working? 
Or, do you want to reduce them and start living the way you want to live, not controlled by your business?
  • If you’d love a better business that brings you joy like you dreamed it would. 
  • If you want a restaurant strategy that gives you clarity. You need the what, when & how to grow your business.
  •  If you want to streamline all of your operations, policies, and procedures (vital if you want to work less than a 40-hour week).
  • If you want to refocus your operations - so that you’re focused on profit, not revenue.
  • If you want guests back in your restaurant more often and have ‘em spending money.
...Then click the link & sign up for The 3-Days To THRIVE Challenge.

Let's be honest with each other.

Where are you currently?

Where do you want to be in 2023?

Do you want to be in that same position in the next 12 months? 
Do you want to start driving some change in your restaurant?
Now's the perfect time to focus on your restaurant, resetting your team's expectations, restarting your culture, redoing your menu, and redoing your costings.
Do you want some help with that?
If you're tired of working long hours in your restaurant or you're not making the money that you want to be making, and you're finding that this has been the case for some time, then this will give you the change you need.

The 3-Days To THRIVE Challenge Agenda

In 3-days we are going to set you and your restaurant up for massive success in 2023!

We're going to discuss the foundation of ALL of my coaching programs: The 3P Framework.

Day One: Culture & Hiring

Dig into the foundations that will once and for all allow you to start working ON your restaurant and less IN your restaurant and that starts with how your hire.

  • Learn The Ultimate Hiring Formula that I teach all my coaching members to attract and hire better.
  • ​Eliminate toxic people with a simple core value-matrix evaluation that can be done in just 15 minutes.
  • ​Keep your team on track and committed by using a few simple “trigger phrases”.

Day Two: Menu & Marketing

Turn your menu into an ATM with these simple tricks and tips to get people to buy what you want them to, and that is your most profitable menu item. Plus, we'll dig down into what makes some brands excellent at marketing while others still struggle.

  • Are you making money by having this on your menu? Get a MINIMUM 30% profit margin.
  • Popularity engineering = Profits: When high-profit items are also the most popular, it’s money in your bank. This merges the most popular & profitable items for you.
  • I'll show you some easy ways to increase traffic via your social media marketing.

Day Three: Growth Strategies and Profits

Understand how to create a Profit RoadMAP for your restaurant that will transform your business and your life. What would an extra 10-15% of profits do to change your restaurant? I'll show you exactly how...

  • Profit road-mapping. It’s common for our members to find literally $100K+ profits using what they already have.
  • Letting your numbers tell you what needs improving!
  • Use a 5-10 minute-a-day process to maximize your profit potential. Easily monitor just 5 Key KPIs and watch your margins soar.

Meet Your Instructor

Donald Burns

Donald is The Restaurant Coach™, named to the list of Definitive Restaurant Experts and one of 23 Hospitality Experts to Follow on Twitter.  He is the leading international trainer, speaker, author, and coach on how restaurant owners, operators, and culinary professionals go from just good to becoming outstanding. His first book Your Restaurant Sucks! Embrace The Suck. Unleash Your Restaurant. Become Outstanding. is an international bestseller.

Take Action and Secure Your Spot Now!

You owe it to yourself and your family to take action and thrive in 2022. 

The world is shifting in real-time and right now is when you must decide whether you want to thrive or just survive. 

There is a lot of negativity in the news and inner limiting beliefs that give you every reason why restaurants are doomed...we can tell you from our work with restaurants that are thriving today that there is a better way. 

True success requires commitment. It requires you to have faith that I have a plan and a path that will get you the restaurant you deserve. 

The 3-Day To THRIVE Challenge kicks off on November 17th! If you go all in and follow our lead, you'll be set up to grow your restaurant in ways you never thought possible. 



Sign up before November 14th and GET ALL these cool extras!

DOWNLOAD: The 3-Days To THRIVE Workbook

Get the interactive workbook that will be used during The 3-Days To THRIVE Challenge. This is a great companion to taking your learning to a new level.

Value: $47

REPLAYS: Lifetime Access to All Recordings

The best way to reprogram your brain is by repetition. With this bonus, you have 24/7 access to all of the recordings from THRIVE.

Value: $997

COURSE: Access to The LevelUP! Peak Performance Program

How would you like to get back 10-20 hours a week? If you say that's impossible, then get ready to learn the same secrets that The Restaurant Coach teaches his mastermind groups and private coaching clients.

Value: $297

EXCLUSIVE: Download of The Restaurant Coach Playbook

How would you like to rapidly accelerate your results? This bonus "playbook" gives you 365 tips to use each day as a reminder to stay committed to becoming outstanding. This PDF is NOT available to the public.

Value: $97

AUDIO BONUS: Outstanding Mindset

How you start and end your day is critical to restaurant success. I wrote this booklet for my clients as a step-by-step system they could use to get the most from each day. Also, I'm including a PDF version of Outstanding Mindset as well so you can read and listen simultaneously. 

Value: $97




✅ Lifetime Access to Event Recordings: 

My best strategies and tools from this year are condensed into 3-Days. Receive UNLIMITED Playback Access of All Training Sessions. 

✅ EXCLUSIVE: PDF Download of The Restaurant Coach Playbook

This is a set of 365 daily tips that you can use to stay focused and committed to becoming your best.  

✅ BONUS - Workbook: 

Increase your results with a downloadable workbook to get the most from each session.

BONUS COURSE: The LevelUP! System

Exclusive access to the same program that The Restaurant Coach teaches his mastermind groups and private coaching clients so they can get control of their time. 

 BONUS AUDIO: Outstanding Mindset

Access to the audio and PDF files of my best selling booklet: Outstanding Mindset

✅ OVER 8-Hours of LIVE Training: 

Strategies on how to grow your operations, marketing, menus, sales & profits, and how to truly THRIVE in 2022. 

Today Only $1535 $47


What are you waiting for?

Grab a seat NOW and gain access to fast-track your restaurant on the path to massive success in 2023!